Emmad's Lounge: PSO Smart Card Launch Ceremony at DHA Golf Club Karachi

DHA Golf Club Karachi

Relatively calm, placid and peaceful Saturday evening in Karachi and a long drive to the DHA Golf Club. Looking around, sniffing and detecting the smell of perfumes and food my eyes wondering continuously for the event location.

As an early bird i was early before the time. "The advantage of going in time on a occasion or even few minutes early is, it gives you plenty of time to look around and see the things before and while in completion. Besides, your host will appreciate your time punctuality and you will gain a good ground.Another advantage is, an average human brain tends to take time to adapt to new atmosphere. His mind searches for quick information, i.e. type of people, entrance, type of function, atmosphere of the function etc, and all such data can not be obtained unless you have plenty of time to look around and observe things. And when you reach on time you have equipped yourself with all the the tools to go inside with tail up".

As Dr.Bruce Perry describes

"All learning is brain-based and Learning requires attention".

I looked around the magnificent arched and semi erected red carpet area, took a 360 round of the vicinity ( particularly the emergency exits )and my sense told me it was going to be a big launch ceremony.

"The good thing about corporate functions is you don't expect much delays in the ceremonies as most of the CEOz are well trained or raised under the strict rule of time management and time utilization. And as expected, at sharp 7:45 the CEO and MD PSO Mr. Naeem Yahya arrived and the function started officially.

CEO and MD PSO Mr. Naeem Yahya

Pictures clicked, greetings, briefing formalities, group photos, welcome drinks services and a good half an hour passed by.

Then the 'Gate to the City Walls' as the historians used to call in their manuscripts about a conqueror king who would return victorious from a long tiring expeditions, Convention Hall doors were opened and a sea of crowd entered peacefully.

Ahmed Butt and Ayesha Omer

Energetic Ahmed Butt and Gorgeous looking Ayesha Omer hosted the show with an electrically charged energy and soon the hall echoed with the applauds and laughters.

GM PSO Arif Naeem made the introductory speech and started with Bismillah and Salam greetings and brightened the path of PSO Smart Card Short History.
He threw light on the decade long endeavors and struggles of PSO Smart card. One interesting thing he mentioned rather proudly. GM Arif shared his conversation with another business man, who would ask him 'how many recovery men PSO had'? .... and GM said i told him that, we had none, our 27 ( only )Marketing Soldiers would do all the recovery job and amazingly we never had any recovery failure problem".

CEO and MD PSO Mr. Naeem Yahya :

CEO and MD PSO Mr. Naeem Yahya

"One year back i joined this team, and when i came, i had a meeting with my most energetic men in the company and delivered an emotional and motivated speech, i put before my tam a simple plan that it was a matter of just 6 years". :
1st 2 years : We will be number one company
2nd @ years : We will be the 1st trillion making company in Pakistan.
and in 6 years we will be the invincible force.
So it was as simple as :
Two Years... Smart
Next two ...Smater
two yeas. .... Smartest

3rd and Final Speaker of the night was Mr Rustam who also highlighted the salient feature of the card and the struggling period of the company. He shared an encouraging and informative data to the world, that 19 years ago PSO assets worth only 2 billion, and today the company assets had the outstanding worth of 45 billion.

How this card is smarter than last one ?

Salient Features of PSO Smart CARD
Chip Based
Hassle free transactions
Used globally
Smart looking in appearance
Secrecy of using it
Customer card Data intact
Latest technology
Meeting the international standards
Can be used Globally
Customers can Tract their fuel transactions

Further improvements :

SMS Service activation
Audio transaction details

PSO Black Award to leading customers :

1st Award goes Irfan Sadiquee of Meezan Bank Behalf Mr. Ali Qureshi
2nd Mr.mubashir
3rd Mr.Nouman Ansari,
4.Mr.Attique Ali
5.Mr.Hussain Raza
6.Mr.Nouman Aziz
7.Mr.Abdullah Azeem
8.Mr.Farhan Khalid
9.Mr.Aslam
10.Mr.Arshad Hayat
11.Mr. Khalid from Tekenor
12.Mr.Faisal Niazi
13.Mr.Ahmad Iqbal
14.Mr.Kashif Qureshi
15.Mr.Muhammad Shakeel
16.Mr.Tazoon

Indeed PSO has achieved a technological milestone by introducing chip-based Smart Cards. These fuel cards are the first of their kind to be launched by any OMC in pakistan.

PSO “Your World Just Got Smarter!”

Well, no doubt the function was a corpratenaturte but still thee wre plenty of the itmes to indulge the audience. Besides Ayesha and Ahmad Butt, greesy and crispy jokes there were few other showd too that caught the people's attention. String Band, LED Dance Performance, Laser Man and Beam Man 2.
The Dinner doubtlessly was delicious and the event manged by Catalyst was outstanding.